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show summary

_One of the best shows online_ ~dad

Behind the Brand with Bryan Elliott is a show for founders, entrepreneurs and small business owners. It’s like a master class or backstage pass inside the minds of some of the smartest and most interesting people on the planet. 

 

Watch the trailer:

The series features an eclectic mix of people, but the common thread is the fact that each expert shares their expertise about life and business that can help you grow your personal or consumer brand to help you achieve your personal goals.

 

From best-selling authors, artists, musicians and billionaire business people—to award winning actors,        top chefs, Gold medal athletes and philanthropists...we’re just getting started.

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Born from real-world business experience — built for business professionals who want to grow a brand!

 

Behind the Brand with Bryan Elliott is one of the original pioneers in long-form content (created 6 years before NPR’s ‘How I Built This’), with a focus on inspiring storytelling and purpose to help other aspiring founders, entrepreneurs and small biz owners grow their personal or consumer brands to achieve their dreams.

 

Unlike other shows created by journalists, comedians, giant media companies or multi-millionaires with ulterior agendas for world domination, Bryan Elliott worked his way up from the bottom of the career ladder and earned valuable experience in brand marketing across multiple industries while climbing to the higher rungs in Corporate America.

 

It was December 2007 and after 10+ years of working at start ups, ad agencies and big brands, Bryan gave his resignation at a big job as part of the award-winning brand marketing & strategy team at Universal Pictures in Hollywood, where he managed projects and P&Ls with upwards of  $40 million.

Inspired by signals in the industry towards all things digital — and the launch of small start up company in 2005 called Youtube, Bryan had been calibrating and calculating this move for almost three years prior. 

 

Bryan left the studios with a tremendous amount of self-confidence and vision for the future. The plan was to start a new venture where he would be the CEO of a company called  The Goodbrain, a hybrid-style brand strategy consultancy and full-service production company. When word got around to Bryan’s network that he was going out on his own, there was a surge of clients and projects which solidified his decision and made him feel even more bullish.

 

Bryan tendered his resignation with a full heart and new prospective clients waiting in the wings with pending contracts; enough production experience to feel dangerous; a skeleton crew working out of his garage; a young family — and almost zero savings. There was no Plan B.           

 

Cut to 9 months later, Sept. of 2008 and Lehman Brothers declares bankruptcy causing a domino effect of companies laying off workers, slashing budgets or shutting down completely. The Goodbrain was instantly in trouble due to contracts, projects, budgets — and clients themselves disappearing overnight. 

 

In the chaos and moments of panic that followed, Bryan went back to his brand marketing and strategy roots to solve his own problem. The solution was the series, Behind the Brand with Bryan Elliott which launched in 2009. 

 

From the beginning the purpose of the series has been about extracting business and life lessons from the smartest, most innovate and creative people on the planet. It's like a backstage pass inside their minds, processes and habits so that our audience can cherry pick what’s most valuable and applicable to them. Host, Bryan Elliott decodes these stories to help turn their wisdom into practical tactics that can be used to improve one’s life, grow a business, brand and community.

 

Bryan remains relatable and active in the trenches as the eyes and ears of his audience by running The Goodbrain    full-time as well as several other business investments and ventures. 

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Behind the Brand w/ Bryan Elliott [A SHOW FOR ENTREPRENEURS ]
01:23
Kevin O'Leary | A Salary is the Drug They Give You to Forget Your Dreams
16:54
Behind the Brand

Kevin O'Leary | A Salary is the Drug They Give You to Forget Your Dreams

A Salary is the Drug They Give You to Forget Your Dreams. But it's a scary time to be a job-seeker in the world...this week on Ask Mr. Wonderful, I'm talking about how to get your dream job when it feels like nobody's hiring. Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrand Here are my personal favorite Behind the Brand playlists: 1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length 2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople 3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min --------------------- More? Get Behind the Brand on... Instagram: http://instagram.com/1goodbrain Twitter: https://twitter.com/BryanElliott Facebook: http://fb.com/BehindtheBrand For business inquiries: 1goodbrain@gmail.com See my film and commercial production work here: http://bit.ly/thegoodbrainwork #Entrepreneur #BehindtheBrand #Brands Join my Group: https://www..com/BryanElliott and get exclusive access to Behind the Brand full-length video episodes. These are VOD style videos you can watch and re-watch anytime...anywhere -- while in your jammies if you wish. This is much better than having to get all dressed up...paying $2,500 plus flights and hotel for an expensive seminar ticket to learn from someone amazing, at some event run by strangers, that costs a fortune. Instead you can enjoy these masterclass-style videos in privacy on your own for about the cost of a cup of coffee.
The Untold, Uncensored Paramore Story with Hayley Williams | BEHIND THE BRAND
23:29
Behind the Brand

The Untold, Uncensored Paramore Story with Hayley Williams | BEHIND THE BRAND

Hayley Williams tells the untold, uncensored story of her band Paramore. "If it weren't for writing throughout my teenage years, ... my growth as a human would have been stunted... I've needed all the records that Paramore has ever made, and I think that *this one* [Petals For Armor] is the most crucial to me, and my mental health as an adult." - Hayley Williams #HayleyWilliams #Paramore #colormein #officialaudio Join my Group: https://www..com/BryanElliott and get exclusive access to Behind the Brand full-length video episodes. These are VOD style videos you can watch and re-watch anytime...anywhere -- while in your jammies if you wish. This is much better than having to get all dressed up...paying $2,500 plus flights and hotel for an expensive seminar ticket to learn from someone amazing, at some event run by strangers, that costs a fortune. Instead you can enjoy these masterclass-style videos in privacy on your own for about the cost of a cup of coffee. Get a short note from me each week with what I've learned from interviewing some of the smartest people in the world -- the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/viphttps://bit.ly/TubebuddyExt Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrand Here are my personal favorite Behind the Brand playlists: 1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length 2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople 3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min --------------------- More? Get Behind the Brand on... Instagram: http://instagram.com/1goodbrain Twitter: https://twitter.com/BryanElliott Facebook: http://fb.com/BehindtheBrand For business inquiries: 1goodbrain@gmail.com See my film and commercial production work here: http://bit.ly/thegoodbrainwork #Entrepreneur #BehindtheBrand #Brands Join my Group: https://www..com/BryanElliott and get exclusive access to Behind the Brand full-length video episodes. These are VOD style videos you can watch and re-watch anytime...anywhere -- while in your jammies if you wish. This is much better than having to get all dressed up...paying $2,500 plus flights and hotel for an expensive seminar ticket to learn from someone amazing, at some event run by strangers, that costs a fortune. Instead you can enjoy these masterclass-style videos in privacy on your own for about the cost of a cup of coffee.
Blake Mycoskie: How to do good AND make money (TOMS brand)
39:11
Behind the Brand

Blake Mycoskie: How to do good AND make money (TOMS brand)

Business Lessons Building TOMS Brand with Blake Mycoskie. This is my official full-length interview with TOMS founder Blake Mycoskie. Blake's story of perseverance while trying to run a profitable company and do business is inspiring. Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrand Here are my personal favorite Behind the Brand playlists: 1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length 2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople 3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min --------------------- More? Get Behind the Brand on... Instagram: http://instagram.com/1goodbrain Twitter: https://twitter.com/BryanElliott Facebook: http://fb.com/BehindtheBrand For business inquiries: 1goodbrain@gmail.com See my film and commercial production work here: http://bit.ly/thegoodbrainwork #Entrepreneur #BehindtheBrand #Brands Join my Group: https://www..com/BryanElliott and get exclusive access to Behind the Brand full-length video episodes. These are VOD style videos you can watch and re-watch anytime...anywhere -- while in your jammies if you wish. This is much better than having to get all dressed up...paying $2,500 plus flights and hotel for an expensive seminar ticket to learn from someone amazing, at some event run by strangers, that costs a fortune. Instead you can enjoy these masterclass-style videos in privacy on your own for about the cost of a cup of coffee.
SoulCycle Brand | How to Turn a (Fitness) Craze into a Business Empire
31:29
Behind the Brand

SoulCycle Brand | How to Turn a (Fitness) Craze into a Business Empire

How to Turn a (Fitness) Craze into a Business Empire. Bryan Elliott goes Behind the Brand with Melanie Whelan, CEO of SoulCycle, who shares her experience building the iconic brand . She began her career working in corporate development for Virgin America and Starwood. Prior to joining SoulCycle, Whelan was vice president of business development for Equinox Fitness. Check out SoulCycle here" https://www.soul-cycle.com Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrand What's in My Gear Bag? Btw - When you purchase via my links you're supporting my channel to help me make more awesome stuff for you! Gear bag: https://amzn.to/2IgalGh How I cart everything around: https://amzn.to/2KzNUKp Favorite goto run & gun 4k camera: https://amzn.to/2we6zZl Goto lens: https://amzn.to/2rlLbMy Workhorse lens: https://amzn.to/2IhdANC Boom mic: https://amzn.to/2wiVVAq On camera mic: https://amzn.to/2HVNf8r Wireless lav mic: https://amzn.to/2IbGHSH Key lights: https://amzn.to/2IkppCL Kicker lights: https://amzn.to/2KzKsQ9 Camera monitor: https://amzn.to/2rlKiDI Favorite travel tripod: https://amzn.to/2rmdtGP Headphones: https://amzn.to/2jzHHlw Storage: https://amzn.to/2KErwzv Pro 5.7k camera set up for interviews: https://amzn.to/2HRp7Ux Pro lens for interviews: https://amzn.to/2FPRwog Travel drone: https://amzn.to/2rmyQYO Local drone: https://amzn.to/2HQGEfw Here are my personal favorite Behind the Brand playlists: 1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length 2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople 3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min --------------------- More? Get Behind the Brand on... Instagram: http://instagram.com/1goodbrain Twitter: https://twitter.com/BryanElliott Facebook: http://fb.com/BehindtheBrand For business inquiries: 1goodbrain@gmail.com See my film and commercial production work here: http://bit.ly/thegoodbrainwork #Entrepreneur #BehindtheBrand #Brands Join my Group: https://www..com/BryanElliott and get exclusive access to Behind the Brand full-length video episodes. These are VOD style videos you can watch and re-watch anytime...anywhere -- while in your jammies if you wish. This is much better than having to get all dressed up...paying $2,500 plus flights and hotel for an expensive seminar ticket to learn from someone amazing, at some event run by strangers, that costs a fortune. Instead you can enjoy these masterclass-style videos in privacy on your own for about the cost of a cup of coffee.
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#1: men ages 25-34 yrs

#2: Men ages 35-44 yrs

*Women ages 25-34 yrs gaining ground; fast-growing segment on the rise...

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psychographic:

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